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Judge a Book by Its Cover #3

Going Corporate - Moving Up Without Screwing Up

A Review by Drew McEleney

I just can’t believe that I’m comin’ at you with my third Judge a Book by Its Cover review! I think I get a party or something at 100 so only 97 more to go. Today’s book is Going Corporate by Brad Embree and Jared Shapiro and was given to me as a gift from my father as a sort of “now you have a job here is a book” sort of thing.

Let us begin on the front cover (I know this is a shocker ... when you least expect it we will start on the back cover or even THE SPINE ... but let’s not blow our whole load quite yet) where we find a twenty-something man complete with PJs, bed head, and a toothbrush.
His portrait is framed by a fake work ID badge bearing the title of the book and the authors names. They even added a snazzy fake barcode at the bottom of the fake work ID to make the reader understand that you are just a number - a cog in the business machine.

The ID looks fake because it has a metal “dog tag” type necklace attached. Everyone knows your ID should be attached to the retractable belt clip thing so you can whip it out when you need to open a door, activate the elevator, or access the secret mainframe that rules over every computer in the world. Dog-tag necklaces are for dog-tag purposes only!

The quote on the front of the book is from Sam Solovey - a contestant on NBC’s hit reality show The Apprentice. A contestant? I mean these authors and their publisher must have really been up the creek looking for a quote on this one. You mean they couldn’t have gotten Trump himself to make a quote? Hell I would have settled for his bitchy sidekick or the 95 year old VP he keeps around for comedic effect. I mean they couldn’t even land Mark Burdett? You know - the man who invented reality TV and dumbed down america by 30 to 40 IQ points?

I’m running out of column-inches, onto the spine! First off there is a big time color shift - the front of the book is yellow and orange while the spine is blue-grey. I almost got motion sickness when turning the book over in my hand. Nothing else of interest to report here - now for the back cover.

The colors switched back to the yellow and orange we have come to know and love and here is another fake work ID to look at! This time the ID bears the picture of a mildly hot lady also brushing her teeth. I am starting to think this entire book is a plot by the ADA to promote healthy gums.

I can’t recommend this book because it took 2 dudes to write and is under 200 pages long. Also the aforementioned obsession with teeth brushing is slightly unsettling. I feel I can save you the reading time by providing the following summary: “Brush your teeth ALL DAY LONG and when you are done take your bloody gums down to work and knock ‘em dead.”

That’s it. Join me for another installment of Judge a Book by Its Cover next time when I explain how Green Eggs and Ham is really a just a lost book of the Bible.


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